home  |  resources  |  about us
make your web site work harder

how to prepare an effective web design brief

Part 1 - overview

Get your web site project off to a flying start with a well thought out brief.

Why preparing a brief matters:

  • Knowing what you want from your web site will make it easier and quicker to make decisions about the content and presentation - you will get your web site online faster.
  • You will find it easier to compare different design companies services and fees.
  • The brief will form the starting point for your designer to draw up a clear project specification.
  • You'll be in a good position to judge the success of the project.

What will be in the brief?

The essentials: ideally your brief should provide the following information:

  • A profile of your business
  • Project objectives
  • Web site content
  • Target market
  • Project scope
  • Project constraints
  • Point of contact
*

Articles intro

Web design briefing
How visitors find you
Keywords
Domain names
Content
Home page etiquette
Keep your site legal
Get listed
Search engine optimisation
Link popularity
Meta tag myths
Web page titles
Traffic building
Visitor analysis

 

 

Part 2 - the key elements of a design brief

top

 

 

  

© 2002-2005 DesignSpring  all rights reserved
last updated: 17/08/05